NABC staff with many years of retail grocery and institutional food service industry experience will present this workshop which will cover branding, competitor analysis, defining a product niche and value proposition, setting a price, making the sales pitch, and maintaining your position in the market place.   
The workshop will feature a panel of buying experts from the grocery, restaurant, and institutional food service industries.  Participants will have the opportunity to ask questions and learn from “real-life”  experts. January 30, 2018  Register at:  GETTING PRODUCTS TO MARKET